2020 was a huge year for social media trends. Major platforms released everything from new apps to novel features. Cutting-edge tech and content continue to transform how users spend time on their channels of choice-and how your team can leverage each one for your agency or clients. With so much innovation in the space, how do you decide where your agency should focus? And how do you get maximum value from each new feature or approach you try? Let's take a look at 10 ways your agency can capitalize on social media trends in 2021 and beyond. 1. Discover Social