A guest post by Dave Gerhardt, Director of Marketing @ Drift

Live chat is a fantastic way to engage your site's visitors and can have a huge
impact on increasing your conversion rates. However, live chat also has its
downsides.

Unqualified sales conversations and increased support requests, all that need to
be responded to in real time, can be a huge drain on any team.

The new Clearbit Reveal [https://clearbit.com/platform/reveal] and Drift
Messaging [https://drift.com] integration now allows