Technology is fundamentally changing the way we live, work, and interact with one another. The speed and depth of current breakthroughs have no historical precedent and are significantly impacting almost every sector of the world, including B2B selling. Fortunately, companies that adopt sales enablement technology to improve sales performance also positively impact the environment.

Every April 22nd, Earth Day reminds us that we should all be doing more to reduce our carbon footprint. At Mediafly, our platform isn't what you'd typically think of as "green," but we often indirectly support our customers' corporate sustainability efforts. How, you may ask? Here are some examples: