Associated with
Kiruthika Devi Parthasarathy
Posted Aug 30, 2024
•
12 min read
B2B vs B2C customer journey: Differences, importance, mapping, and examples
In this article, we'll explore the key differences between B2B and B2C customer journeys. We'll delve into the stages of the customer journey, discuss the importance of customer journey mapping, and provide practical examples to help you effectively map and leverage these journeys for business success.
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