Coca-Cola Delivers a Refreshing D2C Approach Across Mexico to Win Experience Maker of the Year
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Katie Martell Katie Martell
Enrique Negrete Enrique Negrete
2 min read
Coca-Cola Delivers a Refreshing D2C Approach Across Mexico to Win Experience Maker of the Year
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When stay-at-home orders were widespread, Coca-Cola launched a direct-to-consumer (D2C) digital experience that helped meet the rising demand for water and other beverages across Mexico.

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