Why This CMO Turned CRO and What She Learned
Associated with
Alina Vandenberghe Alina Vandenberghe
Andrea Kayal Andrea Kayal
5 min read
Why This CMO Turned CRO and What She Learned

Join Andrea Kayal in this MasterSaaS Live session as she dives into her successful transition from CMO to CRO, sharing invaluable insights and the necessary skillset for excelling in the role. Discover Teampay's target market and the significance of effective spending management, while gaining expert knowledge on revenue team go-to-market orchestration, pipeline generation, strategic email campaigns, and pre-nurturing techniques for optimal results.