Guide: The Evolution of Digital Asset Management
Associated with
Steve Ecott Steve Ecott
1 min read
Guide: The Evolution of Digital Asset Management

Digital asset management (DAM) underpins the digital infrastructure of the world's leading brands, enabling businesses to improve workflow processes and grow revenue.
DAM has evolved from a simple asset storage solution to the perfect remedy for the resource-sapping problems that have arrived with the ever-growing demand for personalized, omnichannel content. In this current 'third wave' of DAM, creating, managing, and distributing assets all from one central location has become the gold standard in content creation.

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