Racking up more than 30 billion (yes, with a B) views per day, YouTube Shorts are kind of a big deal. Shorts are a smart addition to your company's or clients' social media strategy if you have a thriving YouTube channel, if you're already creating short-form video for other channels, or if you're looking for new ways to connect with your audience. So how can you get started? Find out how to make YouTube Shorts, and discover how to make this short-form video format work for your brand and your audience. What Is a YouTube Short? A YouTube Short is