Account-Based Marketing 101: ABM Strategy, ABM Campaigns, Advantages & Pitfalls
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Disha Sharma Disha Sharma
Posted Aug 22, 2022 15 min read
Account-Based Marketing 101: ABM Strategy, ABM Campaigns, Advantages & Pitfalls

84% B2B marketers say Account Based Marketing improves revenue. Let's talk ABM strategy, anatomy of ABM campaigns, pros, cons, the future of ABM and more.

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