Associated with
Lily Johnson
6 min read
Predictive Analytics Key Focus for 2022: But Are Marketers Ready?
According to our latest research, 61% of marketing teams aim to achieve predictive analytics in 2022. But are their martech stacks ready to take on this challenge? In this blog, we look at what businesses need to do in order to meet this goal and take their marketing strategy from reactive to proactive.
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