The Gold Standard for KPIs in B2B SaaS Marketing
Associated with
Zee Jeremic Zee Jeremic
Posted Jan 26, 2024 13 min read
The Gold Standard for KPIs in B2B SaaS Marketing

Zee Jeremic, CEO of MASS Engines, joins our host, Camela Thompson, Go-To-Market Thought Leader and B2B Insights Expert, in this episode of the Revenue Marketing Report. Zee and Camela share what they've seen work in SaaS companies at different stages and why people use the term "vanity metrics" to describe many marketing metrics.