The Pricing Strategy That Led to a 15% Increase in Conversion Rate for High-Ticket Filtration Products
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Karen Kysar Karen Kysar
Kristin Bohacek Warwick, UXC Kristin Bohacek Warwick, UXC
Posted Aug 18, 2022 6 min read
The Pricing Strategy That Led to a 15% Increase in Conversion Rate for High-Ticket Filtration Products

Experimenting with prices is always sensitive. Read how iProspect framed an iron clad hypothesis for a 15% increase in conversion rate of high-ticket items.