Associated with
Ryan Pinkham
4 Email Marketing Goals to Set in the New Year (And How to Make Sure You Actually Achieve Them)
It's always a good idea to set email marketing goals, no matter what time of year it is.
Setting goals makes it easier to measure the results of your different marketing activities, including your email marketing campaigns, and also provides the focus and motivation you need to stick with them.
As you prepare for the year ahead, take some time to think about the goals you'd like to achieve.
Here are four important goals to consider:
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