Inbound Marketing Lessons from Phish
Associated with
Adam Mavrikos
4 min read
Inbound Marketing Lessons from Phish

Most recently, with one of my favorite bands: Phish. After a five-year break from playing music together, the band finally reunited, and did so with a three-day concert in Hampton, VA.

I went to their website to check out the show reviews, as millions of others did, and was surprised at what I found: a free download of the entire three-day concert!

Obviously, I was pumped. But I also couldn't help thinking what a great inbound marketing strategy this was.

Love the music or hate it, you have to respect Phish as one of the top revenue producing bands of all time -- and you can't deny the role inbound marketing played here.

With that in mind, here are 4 inbound marketing lessons from Phish.