The Power of First Impressions and Branding | Nimble Blog
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Sue Cockburn Sue Cockburn
Malcolm Gladwell Malcolm Gladwell
Posted Sep 15, 2014 5 min read
The Power of First Impressions and Branding | Nimble Blog

"Buyers make most decisions by relying on their two-second first impressions based on stored memories, images and feelings."  -Malcolm Gladwell, Blink:

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