5 min read
How Zenprint used Hotjar to fix their site drop-off, improve user experience and increase conversions
Zenprint is an online printing service provider based in Australia. They make it easy for businesses to order printing products online, including business cards, leaflets, flyers, and more.
As their Senior Online Marketing Analyst, Piriya Kantong is always looking for ways to improve user experience. He knows that engagement goes up and bounce rate goes down when users can easily find what they're searching for. So he started looking for a tool that would help him and his team do just that.
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