Associated with
Martin Kihn
Posted Aug 5, 2020
•
10 min read
3 Principles To Help You Rethink Your Approach To Customer Data
Today, as businesses around the globe decide how and when to reopen, it's a great time to revisit our assumptions about our customers. Based on experience and what we've learned from our own customers, here are three basic principles to guide data-driven marketers in reassessing their approach to customer data.
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