Community
Associated with
Rowan Noronha
5 min read
Why Your B2B Positioning Statement Isn't Working • Blogos – Webflow HTML website template
If you've been in B2B for a while, you've likely seen your fair share of fill-in-the-blanks Mad Libs-style positioning statements. "We are a [blank] company that does [blank] for [blank] customers." Okay, great. Now ... what do we do? And, while we're on the topic, what is positioning anyway??
More
Ways to Read:
🧃
Juice It
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Product Marketing Community
Featured by Simple Strat
