PartsBase, a B2B online parts locator service for the aviation, aerospace, and defense industries, sought a solution to participate in every conversation between their sales organization and customers to improve sales enablement. Clari Copilot emerged as the ideal tool for capturing, analyzing, and recording all sales conversations, providing valuable insights and correlations between conversations and performance indicators. With Clari Copilot integrated into their CRM, PartsBase was able to track the quality of conversations at each stage of the sales funnel, enhance customer interactions through video calls, and utilize curated game tapes for onboarding and coaching purposes. The data-driven approach enabled PartsBase to save time, improve deal closure rates, and foster a competitive sales environment.