Transitioning from Field Marketing Lead to Manager: What You Need to Know Featuring Arthur Castillo
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Arthur Castillo Arthur Castillo
4 min read
Transitioning from Field Marketing Lead to Manager: What You Need to Know Featuring Arthur Castillo

In this episode of the Anonymous Marketer podcast, host Nick Bennett and guest Arthur Castillo, Head of Dark Social & Evangelism at Chili Piper, discuss the transition from a field marketing lead to a manager. Arthur shares insights on the differences between these roles, emphasizing that a manager is responsible for leading the go-to-market strategy of field marketing, while a lead helps execute these strategies.