Corporate Traveler, the US corporate travel sales division of Flight Centre Travel Group (FCTG) focused on start-up to mid-market programs was a traditional sales organization, heavily dependent on cold-calling and pen and notebook processes. That was until the team discovered the power of technology, including enterprise video platform Vidyard, to transform the way it prospects and sells. As a result, FCTG has dramatically cut its sales cycles, won new business to the tune of $42 million, improved sales team performance, and built its brand differentiation by using technology and video to communicate with prospects and customers in a uniquely warm and personal way.