How A/B Testing Can Help Drive Personas For Your Next Data Pull - Apollo Blog
2 min read
How A/B Testing Can Help Drive Personas For Your Next Data Pull - Apollo Blog

Your sales reps are sending outreach emails day-in and day-out. If they use the same cookie-cutter template to communicate with every prospect, you're missing out on the power of list segmentation and personalization. With 95% of companies that implement personalization saw a 3x ROI within a year, y

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