Not sure if influencer marketing is something to invest in? Maybe you've never tried it or tried it once and it didn't work. Either way, you'll want to give influencer marketing another look. Because the influencer market is set to rise to $16.4 billion by the end of 2022. 5 Reason You Need to Invest in Influencer Marketing Right Now Let's take a look at the top reasons for why you should be allocating money in your marketing budget to influencer marketing. You can also skip below to the influencer marketing infographic if you want an even quicker read! 1.