On this episode of The Marketer's Journey, I interview Kelly Buchanan Spillers, CMO at Infor, a large organization with over $3 billion in revenue and 7,000 customers in 70 countries. The company was acquired by Koch Industries a number of years ago for a massive sum of $13 billion. Kelly came to Infor after leading digital marketing at L'Oreal, so she has a lot of insights to share about bringing B2C strategies into a B2B organization.