Gartner Survey Finds Brands Fail to Achieve 360 View of Customer
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Jeff Haws Jeff Haws
Posted Feb 7, 2022 5 min read
Gartner Survey Finds Brands Fail to Achieve 360 View of Customer

Marketers everywhere want to achieve a 360-degree view of their customer. But defining that and achieving it have been elusive, says Gartner.

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