In this episode, host Rob Ruscher interviews Katie Fawkes, the Director of Marketing at Ecamm Network. They discuss the rise of digital technology and the increasing popularity of video content. Fawkes shares insights on how to use video podcasts to engage viewers and gain followers. They also discuss the trends in video content and ways to add production value. Fawkes highlights the importance of users in developing the brand and the company, and the rise of video podcasting as a trend for gaining more followers.