Value based pricing has nothing to do with the time or cost involved in producing a product or service, and everything to do with the value that you are providing to your customers. For a more tangible example, if I have a product that costs me $10 to create today, but it has the potential to save you $1,000 tomorrow, charging $500 for that product is still a really good deal for you.

Value based pricing has very little to do with the cost of manufacturing and delivering your product or service, and everything to do with the value and the benefit your customers get from product.