Small business owners are the experts in their fields. They're risk-takers, multitaskers, creators, achievers, and leaders who work relentlessly to see their visions become reality.

But they're not necessarily marketers.

To find out where small businesses are succeeding in marketing-and where they're lagging behind-we surveyed 1,000 small business owners from across the United States about their goals, tactics, and challenges for 2017. In this report, we'll cover:

Goals and challenges: What are small business owners hoping to achieve with their marketing in 2017? What are they struggling with?
Tactics and priorities: Which tactics are small businesses using to meet their goals, and which do they see as most important to their business?
Trends and opportunities: How can small businesses leverage digital marketing tactics and tools to stay ahead of the competition?