The shift toward digital poses a threat to the vitality of distributors' role within the supply chain (especially if they are not evolving alongside these changes).
With a $6.6 trillion opportunity -and their staying power- at stake, distributors need to pay attention to how the commerce ecosystem is changing around them and get ahead of it (or, at the very least, keep pace with it).
In this blog, we will explore why and how distributors must adapt to an increasingly digitized supply chain