The business disruptions caused by the pandemic will probably continue until there's a vaccine-no matter what the government does about reopening. But in the meantime, there are practical steps companies can take to attract some customers back to stores and other locations outside the home.
There was a wealth of insights produced by the July edition of UserTesting's COVID-19 tracking study, a combination of interviews and survey conducted in June-July 2020. Due to the large volume of findings, we've split the report into three parts: