In the world of e-commerce, internationalization has become a global buzzword. But what does it mean? Business internationalization is the process of expanding your footprint beyond your company's country of origin, by branching out internationally.
So, you're trying to replicate your successful formula to countries beyond your business's domestic market... Here's why that intention is already a great start:

According to a study by Pitney Bowes, around 65% of consumers purchase products online from outside their own country. So e-commerce internationalization has never been more important, and it is a big opportunity.

But just applying the same approach you take in your domestic market to other markets won't cut it. Here are 3 things to consider if you want to move your e-commerce business overseas.