Installing your A/B Testing Tool Script with Tag Manager? Here's Why You Shouldn't
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Carmen Apostu Carmen Apostu
Nneka Otika Nneka Otika
Posted Nov 10, 2022 6 min read
Installing your A/B Testing Tool Script with Tag Manager? Here's Why You Shouldn't

Installing your A/B testing tool with Google Tag Manager will lead to flickering, showing your visitors the original content AND your experiment variation. Here's how to avoid that.

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