Quinn Campbell, VP of Growth at Sky Mavis, discusses how they're working with Web3 content creators, and the critical role these partners play in converting the masses to Web3. Quinn also shares how he thinks marketers are missing the mark in Web3 marketing by focusing on tech features over the experiential impact Web3 has on the end user.

In this episode, we discuss:

The future of Web3 growth tech and resources for your marketing tech stack Advertising payment models: making things people want to buy Why a bear market is a beautiful thing! The biggest existential question in Web3: how do we convert the masses?