"Talladega Nights: The Ballad of Ricky Bobby" may have come out more than 10 years ago, but Ricky Bobby's famous quote, "I wanna go fast!" still rings true - especially when you're talking about page speed. Page speed (also mistakenly called site speed) measures how fast content on a page loads. If you want your site to drive traffic, orders, in-store visits, or phone calls, you must have a fast page speed.

Settle for a slow website, and your site will take the last place in search results, leaving your customers to your competitors.