![An Investigation Into the ROI of Direct Mail vs. Email Marketing [DATA]](https://main-app-production-public.s3.amazonaws.com/u8v8c61talv1huiu3suzptt12iio)
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Juliette Kopecky
4 min read
An Investigation Into the ROI of Direct Mail vs. Email Marketing [DATA]
A breakdown of the ROI of email marketing vs. direct mail using an example from a case study published by the Harvard Business Review.
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