Building your own, AI-enabled, complex marketing automation software in-house could cost the equivalent of: Buying 1,000,000 acres worth of "lunar land" on the moon ($30M) + Buying 10 Koenigsegg CCXR Trevitas – the world's most expensive car ($48M) + Floyd "Money" Mayweather's payday from the McGregor fight ($100M) + Netflix' payout to keep Friends on ... Continued