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What is the Change in the Ideal Buyer Persona due to the COVID-19 Pandemic?
Posted Aug 25, 2021 • 4 min read
What is the Change in the Ideal Buyer Persona due to the COVID-19 Pandemic?
MoEngage MoEngage

During this pandemic there's has been a massive change with the way consumers interact and buy products. This shift might change the way marketers look at buyer personas. Want to understand if and how marketers are expanding their personas, watch this video:

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