How changing your product pricing strategy can help increase online buyers
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Laura Dolan Laura Dolan
How changing your product pricing strategy can help increase online buyers

When searching your online store for the perfect product, what's the first thing consumers want to know once they've found it? The price, of course. Pricing is the most important consideration for consumers when making a decision to purchase something. Pricing is also what plays a major role when helping buyers decide whether or not to make a conversion.

So many elements factor into your pricing strategy. What's the actual value of your products? How do you display the pricing? What kind of discounts will you give? And so on, and so on. Here are five product pricing strategies that will help set you apart from your competition:
1. Displaying your prices
2. Place a premium on your products
3. Increase your prices
4. Price low, then upsell
5. The power of downselling and cross-selling

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