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Posted Feb 11, 2022
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7 min read
Channel Sales: What Are They and How Can You Use Them?
Channel sales are sales you make through third parties rather than directly to the customers.
A "channel" in this case is the entity between you - the seller - and the customer. Rather than selling your product directly to the customer, you can manage the process through a third party, such as a supermarket or an ecommerce site.
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