Associated with
Elizabeth Byrd
Posted Nov 29, 2023
•
18 min read
Overwhelmed with Tech Tools? Martech Essentials You Really Need
This article recommends a 3-step approach – first, identify core goals, workflows, and pain points. Next, optimize existing platforms to maximize ROI. Only then evaluate new technologies, but hold them to clear, measurable criteria like ROI and integration complexity.
More
Ways to Read:
🧃
Juice It
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Catsy
Featured by ActiveCampaign
