Associated with
Not All CPMs Are Created Equally
Perhaps you know CPM as "cost per thousand." Or maybe you just correlate the term with impressions. There's even a good chance you've used a CPM model to measure ad campaigns. So, where does the "M" come from? And what exactly are impressions? Let's review.
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
OneScreen.ai
Featured by Thinkific Plus
