Beyond Inbound: Modernizing Content for Revenue
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Posted May 1, 2025 7 min read
Beyond Inbound: Modernizing Content for Revenue

In the latest episode of Creative Operations, hosted by Jacob Brain, the focus was on the crucial role of marketing operations in successful marketing campaigns. Jacob, drawing from his extensive experience in the agency world, emphasized that brilliant marketing ideas are ineffective without proper execution. He observed a common disconnect between creative thinking and operational execution in marketing, noting that even the most creative marketers often struggle to translate their ideas into successful campaigns.