A 360-View of Acquisition
6 min read
A 360-View of Acquisition

Ritual's acquisition team builds and leverages a data-backed 360-degree view of their customer acquisition to efficiently scale growth, build actionable acquisition strategies, and ultimately create a foundation to explore other streams of customer acquisition.

During this webinar, Kira Furuichi, Data Scientist, and Divine Edem, Associate Manager of Acquisition, at Ritual will cover how an e-commerce startup makes use of platform and on-site attribution data and modeling to develop a multifaceted understanding of customer acquisition and its performance.