How Mercedes-Benz.io Drives Awareness and Usage of New App Features Across its User Base
Associated with
Marilyn Latham Marilyn Latham
Mile Grncarov Mile Grncarov
7 min read
How Mercedes-Benz.io Drives Awareness and Usage of New App Features Across its User Base

CleverTap talks with Mile Grncarov who shares his insights on strategizing and setting up marketing campaigns to educate users and drive deeper engagement with their Bertha app.