015: Kitchen Side: Should You Hire Writers or Subject Matter Experts?
Associated with
David Ly Khim David Ly Khim
Allie Decker Allie Decker
Karissa Barcelo Karissa Barcelo
Posted Jun 3, 2021 14 min read
015: Kitchen Side: Should You Hire Writers or Subject Matter Experts?

Subject matter experts (SMEs) offer a valuable perspective and dose of credibility to any content marketing program. On the rare occasion you can find an