Associated with
Justin Tsang
Posted Jun 14, 2022
•
8 min read
A guide to building your website personalization strategy
"Start small but surgical." This is the advice our Growth Product Manager, Justin Tsang has for brands looking to implement website personalization.
Web personalization doesn't have to be a big lift to make a big impact. In our latest blog, Justin shares how he thinks about the strategy behind personalization and how it can help to...
👀 Delight the skimmer
🤝 Build trust in small ways
💡 Make the content relevant
Click to see Justin's full guide to web personalization strategy.
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