CRM: It's as Easy as A, B, C - Workbooks CRM
Posted Nov 7, 2012 3 min read
CRM: It's as Easy as A, B, C - Workbooks CRM

CRM isn't difficult if you follow three simple rules. A – Acquire, B – better, and C – Capitalise.

Customer Relationship Management (CRM for short) sounds complicated but, with the right software platform and company ethos, is actually as easy as ABC. Or at least it should be

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