What is Product Led Growth (PLG) and Why is it an Existential Need?
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7 min read
What is Product Led Growth (PLG) and Why is it an Existential Need?
Toplyne Claimed Toplyne
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The simplest definition of PLG is the explosive growth that a software product experiences when it removes all friction from the process of a user signing up, using the product, gaining value, sharing it with friends, and ultimately paying for a premium plan.

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