While companies continue to use mobile marketing tactics to promote and expand their businesses in the U.S. and in the U.K., the mobile marketing industry across the pond continues to trail its U.S. counterpart.  It seems everyone in the U.S. has a smartphone attached to their hand, which they use to send texts, make calls, look up information, browse social media and make purchases among many other activities. Smartphones and tablets are even surpassing laptops in popularity, as U.S. citizens are increasingly turning to mobile devices to retrieve necessary information. Find out more from here: