Posted Jun 6, 2023
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9 min read
7 Ways to Boost Your B2B Lead Generation Strategy Using Salesforce
More than half of the B2B marketers surveyed in a recent study said that lead generation was their top priority. With an average 3.2% lead conversion rate, this comes as no surprise: you need a constant stream of leads to meet sales quotas.
How do you feed that constantly hungry sales pipeline? First off, you need to spread your efforts across multiple channels and marketing tactics.
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